Valentine's Day email ideas: Promotional, professional & personal
Valentine's Day is just around the corner, love is in the air – and email is the perfect way to express affection, show appreciation, or send greetings to loved ones, coworkers, and customers.
If you’d like to send a special message to someone you care about, a Happy Valentine’s Day email is a great way to get started. And if you have a business, Valentine’s Day emails are ideal for showcasing your products and special deals.
by Alyssa SchmittValentine’s Day email greetings can be professional or personal
No matter the purpose, all Valentine’s Day emails should include a thoughtful subject line, a clear message, and an engaging sign-off.
Today, we'll give you some ideas that you can combine to compose the perfect Valentine's Day email to customers, colleagues, and loved ones:
Why do Valentine’s Day email subject lines matter? A eye-catching subject line is your first step in getting your message across. And since your subject line sets the tone for your email, you should tailor your Valentine subject lines to the purpose of your email – promotional, professional, or personal.
Valentine’s Day sale email subject lines
When sending a promotional Valentine’s email, your aim should be to catch the recipient’s interest by addressing a need (e.g., a Valentine’s gift their partner will love) or creating a sense of urgency (e.g., the holiday is just around the corner, or the sale ends soon).
Here are five promotional subject line ideas to get you started:
There’s still time to impress your Valentine!
Hot Valentine’s Day deals they’ll love
Share the love this Valentine’s Day
Love is forever, but this sale ends soon
Still need a valentine? We got you!
Subject lines for Valentine’s Day work emails
How do you say Happy Valentine’s Day in a work email? The goal of a Valentine's Day email to colleagues or employees should be building morale and strengthening workplace connections. So, instead of a romantic theme, the perfect subject line will showcase your professionalism by expressing appreciation for the recipients.
Here are five professional yet heartfelt subject lines for Valentine’s Day work emails:
Happy Valentine’s Day: Thank you for being amazing
Celebrating our team this Valentine’s Day
Valentine’s Day thanks to the best colleagues around
Honoring the heart and soul of our organization: You
A special Valentine’s Day thanks for all that you do
Love email subject lines
And what about sending a love letter by email? There is no right or wrong way to write a romantic Valentine’s Day email – the right message will be as unique as your relationship. However, you might wish to recall a romantic memory, tell your partner all the things you love about them, and reaffirm your love and commitment to your relationship. When it comes to the subject line, try a phrase that captures the essence of your love story.
Here are some creative love email subject lines to get you started:
Valentine’s Day is a romantic holiday, but also a cultural event celebrated in a lot of different ways. As a result, people may feel conflicted about acknowledging the day at work. However, it is appropriate to simply say “Happy Valentine's Day!” in a professional setting – this does not cross any lines, and, as long as your tone is appropriate and professional, should not make your coworkers feel uncomfortable.
But maybe you’re a romantic at heart and would like to do more? One fun way to mark the Valentine’s Day in the office is to bring in cookies or chocolate for everyone to share. Just follow the old kindergarten rule: if you’re giving something to one person, you should give something to everyone. Singling out one coworker for a card or gift could raise questions of favoritism, even if it is someone who you work closely with or who recently helped you out. And keep in mind that, given the romantic nature of the holiday, a gift to just one coworker could easily be misconstrued.
A Valentine’s Day message should always match the tone and intent to suit the recipient. In other words, your email can be warm, heartfelt, and convey genuine appreciation or affection – but, in the case of professional emails, you should remain respectful and maintain workplace decorum. As always, use clear language, keep the body of your email concise, and stay focused on your main message.
Professional Valentine's Day messages
How do you say Happy Valentine’s Day professionally? It’s best to steer clear of the “love” message of Valentine’s Day and focus on appreciation instead. So, besides simply wishing coworkers a “Happy Valentine’s Day”, you can also use the occasion to let them know that you appreciate their work. After all, sincere gratitude is always welcome, and a Valentine's Day email to employees or colleagues can be one way to share it.
Here are four examples of Valentine greetings that can be used in work emails:
Happy Valentine’s Day! It’s people like you that make us love what we do!
This Valentine’s Day, I hope you find joy in everything you do!
Happy Valentine’s Day to a great team! We work well together because we support each other, and that is something to be celebrated!
Today seemed like the perfect day to let you know how much you’re appreciated! Happy Valentine’s Day to the best team ever.
Valentine’s Day messages for customers
Valentine’s Day is an excellent occasion to express your appreciation of your loyal clients. Just like with coworkers, the message should not be love, but gratitude. If it is appropriate for your business, you might even want to show you appreciation with a special offer like free shipping on Valentine’s Day or a special discount code.
Here are five examples of email greetings that can be used for clients and customers:
This Valentine’s Day, it’s all about you! We are celebrating with a free shipping offer today. Thank you for being such an awesome customer!
Happy Valentine’s Day! We wanted to mark the occasion by letting you know how much [company name] appreciates you. Thank you for being a loyal customer!
May your day be nothing short of wonderful! Happy Valentine’s Day to a special customer from all of us at [company name].
We couldn’t let Valentine’s Day pass by without telling you how much we value you as a customer! We appreciate you and your business.
Valentine’s Day is the perfect time to thank you for being such a loyal customer. This Valentine’s Day, we’re sharing the love with a special offer just for you—enjoy 15% off your next purchase with code LOVE15.
Ideas for heartfelt personal Valentine’s Day emails
Valentine’s Day cards are a fun tradition dating to the 18th century, with lovers sending each other handmade decorated messages. For those of us who enjoy this tradition but have no artistic talent or somehow fail to make it to the post office on time, a “Happy Valentine’s Day” email can be a great way to send love or show affection and appreciation to your friends, parents, or kids.
Here are five Valentine’s messages to make your loved ones feel cherished:
Happy Valentine’s Day! You have been such an important part of my life and I am grateful to have you as my friend.
Happy Valentine’s Day to my best friend! Let’s keep proving that soulmates don’t have to be romantic.
Your unwavering friendship and support mean the world to me, and I am lucky to have you in my life.
I look forward to many more years of friendship and all the wonderful memories we will make together.
What would I do without you? I'm so lucky to have a friend (mother/brother/kid, etc.) like you
Adding humor to your Valentine’s Day email is a great way to bring a smile to someone’s face. So, when writing Valentine messages to friends or coworkers, feel free to throw in a joke or pun – just keep the humor appropriate. Go for sweet and silly rather than romantic or risqué. Today we have some inspiration for funny Valentine messages that your friends and colleagues will "heart":
Funny Friend Valentine Quotes
Here are six silly Valentine’s Day messages to share with friends:
Love is great, but even better is a friend like you who understands my weirdest jokes!
You’re my Valentine because no one else would put up with my nonsense like you do.
Who needs Cupid when I’ve got cozy pajamas, snacks, and a friend like you!
Roses are red, violets are blue, I bought you some chocolates, but I ate them too. (Sorry!)
If I had to choose between you and a chocolate fountain, you’d win every time!
We go together like coffee and Mondays… wait, bad example. Like wine and weekends!
Funny Valentine Quotes for Coworkers
Try these five funny Valentine’s Day quotes for colleagues:
Happy Valentine’s Day! Hope your day is filled with as much joy as getting an email marked “Meeting Canceled.”
This Valentine’s Day, let’s take a moment to appreciate the real MVP of our office — coffee (and a great team).
Happy Valentine’s Day to my favorite team! Who needs a romantic dinner when there is hot coffee and gossip in the break room?
Hope your Valentine’s Day is as Excel-lent as your spreadsheet skills!
Happy Office Valentine's Day – where a perfectly formatted presentation is our love language!
A thoughtful email sign-off is the perfect way to wrap up your Valentine’s Day email. Whether you’re writing a work email, a promotional message, or a personal greeting, tailor your Valentine's closing to end your message on a sweet note.
Valentine closings for work emails
Professional email closings should be warm, appreciative, and maintain a professional tone, even on Valentine’s Day. Here are five sign-offs you can use:
Best wishes on Valentine’s Day,
With gratitude,
Thanks for all you do,
Have a wonderful Valentine’s Day,
Wishing you a productive and happy Valentine’s Day,
Valentine’s Day email signoffs for promotional emails
Promotional Valentine’s Day emails need a warm and engaging closing that encourages customers to take action. Here are five examples:
Wishing you sweet savings,
Happy Valentine’s Day from all of us at [Your Business],
Here’s to a sweet Valentine’s Day,
Don’t miss out on this Valentine’s treat,
Sending Valentine’s Day vibes your way,
Valentine’s Day email signoffs for personal emails
For personal Valentine emails, signoffs can be more heartfelt, in keeping with your connection to the recipient. Here are five examples of warm, personal closings:
Another fun way to mark Valentine's Day is to add a special email signature in the run up to the holiday. Again, the focus should be on fun and showing your appreciation for your colleagues or clients.
What should I write in my Valentine email signature?
You can add a special touch to your Valentine’s Day email when you send it from your mail.com account. In your Compose E-mail window, click the Stationery button in the menu bar below the subject field. You’ll see a selection of cards for several special occasions that you can personalize with your own message or even a photo. For a heart-themed greeting, select our “Love” card. If you need more help, see our blog post on creating personalized greeting cards for detailed instructions.
We hope this explainer helps you win hearts this Valentine’s Day! And if you still don't have a mail.com account, you can create your free email address here.
This article first appeared on February 13, 2023 and was updated on January 31, 2025.
